Adenzo links to your company’s email client of choice, such a Microsoft Outlook Server or your Gmail account. This means that the messages are sent from a one-to-one email system… not a mass mailer. Sending 30-40 focused email messages interwoven with follow-up calls over a 2-3 week time period gives better results than just blasting email messages to 5000 unknowns. Also, using a one-to-one email process improves delivery and open rates.
If the email messages are crafted properly, this eliminates messages being flagged as spam. Adenzo tracks opens and clicks within email messages and scores prospects accordingly. This is important for determining how to prioritize followup calls for those people who indicate some interest in what you are selling.